AI and automation

If anything or anyone is ever going to carry your words, something has to define what your words are. It is a genuinely interesting exercise and most owners have never done it.

A checklist for evaluating anyone who wants to build or automate something inside your business. It is deliberately usable against me, which is the only way a checklist like this is worth anything.

The research says disclosing AI use lowers trust. It also says being caught is worse. That is an uncomfortable pair of findings, and here is the policy I think it actually points to.

Readers detect AI writing at close to a coin flip. What they reliably detect is blandness, and they confuse the two. That distinction decides what you should actually worry about.

People cannot reliably tell AI writing from human writing. They punish it severely the moment they believe it is there. And telling them yourself does not buy you credit. Three findings that decide where the line has to sit.

Your AI has the memory of a goldfish. Every session starts from zero, and everything your business knows has to be explained to it again. I built something to fix that, and once you see what it does, you will wonder why every AI tool does not work this way.